How it works : The most profitable yoga studios are efficient ; they fill four to five classes daily, plus private classes. Joschi, which opened in October, aims for the broadest client base by
offering 25 varied weekly classes ($17.00) rather than specializing in one branch of yoga. Joschi Swartz teaches 75% of the classes himself , which saves on teacher costs and help brand him as a guru. Most studios hope to be profitable within two years. " We aimed for 6 months," says says business manager & co-owner Monika Werner. we're not quite there yet. Joschi & I work for free." The studio needs roughly 530 students a month to break even; they've recently had closer to 450.
Which brings me to the subject of the donation based ( suggested $ 12.00 ) SaMo Power Yoga; it is admirable that the studio has grown with this system. However, people should not take advantage of the system. My take on this is , if you can afford to give @ $20.00 ( or more ), go for it. If the practice & teachers can provide happiness , balance & wellbeing on a regular basis , then generosity and reciprocity should not be an issue -