This is part of a series highlighting the 12 Excellent Service Principles.
Excellent service is elemental.
A few years ago a neighbor of mine was having trouble learning to play golf. He was trying to learn how to hit every club on the driving range. I told him to take two weeks and only practice with two clubs
The putter - because half of your score comes from putting.
The 7-iron - because it is relatively easy to hit and the basic golf swing is a 7-iron swing with either a longer or shorter club in your hand.
He came back a week later and was ecstatic with his immediate success. Teaching the muscles to hit a 7-iron 150 yards and straight is an effective method for any beginning golfer to get a fast start to mastering other clubs and, at some point, the game of golf.
Great customer service is the 7-iron of success in any organization that deals heavily with people. Once those lessons are learned and mastered, many other keys to greatness (teamwork, creativity, problem solving, etc.) have a fighting chance to grow and flourish.
Up next, The Chicken Little Principle - Emphasize the Positive...