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Get Healthy, Stay Happy and Enjoy Life’s Finer Things

Posted May 16 2012 5:04pm

MEDIA RELEASE
May 16, 2012

 

Get Healthy, Stay Happy and Enjoy Life’s Finer Things

New Skinny Iceberg Vodka cocktails are ideal for the calorie conscious

TORONTO — Beach season is just around the corner, but don’t let your quest to shave off those winter pounds rob you of life’s little pleasures.

As the temperatures start to climb and our attention turns to our summertime wardrobe, many may be looking at the effects of a winter of comfort food and dreading the thought of pulling on that bathing suit or shorts and tank top. But getting back to a look you can be proud of need not mean drastic changes to your menu and lifestyle. It’s about balance.

“The key to living a healthier lifestyle is finding that right mix to ensure you are happy with who you are, but are still making progress towards losing weight or improving your health,” says David Meyers, president and CEO of Iceberg Vodka. “That’s why we created our series of ‘Skinny’ Iceberg Vodka cocktails, ideal for those who are counting calories but still want to enjoy the smooth, great taste of the world’s purest vodka.”

The Skinny Iceberg Vodka cocktail menu includes some classic Iceberg Vodka recipes with some new ones concocted by Iceberg mixologist Chris MacNeil:

  • The Icy Cosmo: 1½ oz. Iceberg Vodka, ¾ oz. Cointreau, ½ oz. lime juice, ½ oz. cranberry juice. Shake ingredients with ice. Strain into a chilled martini glass and garnish with a lime.
  • Purity Lemon: 1½ oz. Iceberg Vodka, 1½ oz. Cava, ½ freshly squeezed lemon. Combine all ingredients in shaker, strain and pour into a martini glass.
  • Pomegranate ‘n Ice: 1½ oz. Iceberg Vodka, 3 oz. pomegranate juice. Combine all ingredients in shaker, strain and pour into a martini glass. Garnish with blackberries if desired.
  • Berry Iceberg Slushy: 1 cup chopped strawberries, ½ cup ice, 1 oz. Iceberg Vodka, ¾ oz. Oceanspray White Cranberry-Peach juice. Place strawberries, ice, Iceberg Vodka and juice in a blender. Blend until smooth and pour into a cocktail glass. Garnish with a strawberry or orange.

“It is possible to live a healthy lifestyle and still enjoy the finer things in life,” says Meyers. “The Skinny Iceberg Vodka cocktails were created to allow health conscious individuals to enjoy fun and classy — and delicious — cocktails while still respecting their personal goals.”

Be part of the Iceberg Vodka experience. Follow Iceberg Vodka on Twitter @worldspurest and Like it on Facebook at www.facebook.com/IcebergVodka to keep up to date about contests, events and other fun stuff with the World’s Purest Vodka.

About Iceberg Vodka:

Canadian Iceberg Vodka Corporation is the largest premium Canadian-owned Vodka brand. Since 1995, this ultra-premium vodka has been made by combining pristine water harvested from icebergs off the coast of Newfoundland with triple-distilled neutral spirit made from sweet corn grown in Ontario. Sold by all the major provincial liquor control boards in Canada as well as by distributors in the United States and worldwide, Iceberg is the World’s Purest VodkaTM.


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