Have you noticed the change in snack foods lately? More baked foods are appearing on the grocery store shelves instead of fried foods like potato chips and the like and smaller snack packs. The change is due to the interest of food companies to attract more women to indulge. Research shows women snack only 14 percent of the time on salty foods. Women snack 25 percent of the time on sweet foods; the other 61 percent of snacking includes drinks, fruits and vegetables. Yet, women actually snack more than men and companies are trying to take advantage of that by developing the 100 calorie packs. The thought is the 100 calorie packs limit the calories and the associated guilt with eating the food because the portion is limited. Beware of the 100 calorie packs. Although snacking is good throughout the day, the type of snack is critical as well as the amount. Snacks like chips and cookies give you no nutritional value, an extra calories and carbs. A vegetable or protein snack will give you nutrients that your body needs to get through the day. For more information go to Advertising - Frito-Lay Makes a New Pitch to Women - NYTimes.com .