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Press Release: Dede Griesbauer to ride Kestrel Airfoil

Posted Dec 29 2008 4:41pm

Dede PHILADELPHIA - Kestrel Bicycles is pleased to announce its sponsorship of professional triathlete, Dede Griesbauer. Griesbauer enters her 5th year as a professional triathlete.

Placing 10th at the Ironman ™ World Championships in October, her second top-ten placement in as many years, Griesbauer has already earned her spot at the race for 2009. Winning Ironman™ UK in 2006 and placing as runner-up at Ironman™ Brazil in 2007 also add to her list of esteemed accomplishments.

“I’m really pleased to be affiliated with Kestrel,” said Dede Greisbauer. “I had a chance to test the bike [Airfoil Pro SE] and it made the choice an easy one - I love it.”

“Dede really got our attention at Kona this year, especially with her strong bike leg,” said Steven Harad, Kestrel Brand Manager. Adding to our dynamic list of professional athletes, we are looking forward to big things in 2009.

Griesbauer will start her 2009 season with Kestrel on her Airfoil Pro SE at the California Half Ironman on April 4. She joins Kestrel athletes Pip Taylor, Katja Schumacher, Charlotte Paul, and Matt Wisthoff.

Dede Trimble Griesbauer is a former collegiate and National Team swimmer. She was an All-American swimmer at Stanford University and represented the USA Swimming National Team between 1989 and 1994. After eleven years away from competition, two of which she spent experimenting with triathlons, and 8 of which she spent on wall street as an equity trader, Dede decided to return to a career in sports. Since then, Dede won the 2006 Ironman™ UK, and is a 2-time Top-10 Finisher at the Ironman™ World Championship. She trains with and is coached by 4-time World Champion, Karen Smyers.

Operating since 1987, Kestrel Bicycles is a brand of high-end carbon road and triathlon bikes, owned and operated by Advanced Sports, Inc. (ASI). ASI is a privately held corporation located in Philadelphia, Pennsylvania with distributors in over fifty countries. Operating in the U.S. through the independent bicycle dealer network (IBD), ASI markets a full line of high performance and recreational bicycles under four distinct brands - Fuji , SE, Kestrel and Breezer. For more information, visit:

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