Supplement Users Commited Regardless of Economy

According to a new survey conducted by Ipsos-Public Affairs for the Council for Responsible Nutrition, a full 51 percent of supplement users indicated that the economy will likely not change their supplement-purchasing habits.

Survey results also showed that of the 51 percent who don’t plan on cutting back their supplement routine, 13 percent of dietary supplement consumers went further to say that supplements are “an essential part of my wellness regimen, and I cannot do without them.”

“It’s encouraging to see that, despite the current economic climate, such a large percentage of adults are continuing to invest in their health by including dietary supplements as a part of their wellness regimen,” said Judy Blatman, senior vice president, communications, CRN. “Engaging in preventative health measures today, such as incorporating supplements into a healthy lifestyle, may help avoid potential healthcare costs down the road.”

What Other Supplement Users Will Do:

• 30% said while they will continue to use, purchase price will become a more important factor.
• 13% said if the downturn continues, they will continue to purchase but less in the future.
• 6% said supplement usage is a luxury and can do without them in economic hardships.

Question: What Will YOU Do?

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