It happens to all of us. We go to a department store or drugstore and pick up a new foundation, we think we’ve chosen a great shade but when we get home it doesn’t suit us at all. So, what’s going wrong? Well, there are two problems we face when trying to match up a foundation shade to our skin tone in store. Firstly, many people will try to match the colour to the back of the hand which is usually much darker than the face. Instead, apply a small amount of foundation along the jaw and compare it to your skin tone on the face and chest – it should be a happy balance between the two.
The other problem we face is that the fluorescent lighting in shops make colours look different. It’s much better to apply in day light. So, apply a small amount to your jaw line then step outside the shop and check the colour with a hand mirror. You should get a much truer match.