Health knowledge made personal
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Some weeks ago, I got an invite from Essilor Philippines for the formal launch of Crizal Forte UV Lens. This new innovation from the world leader in opthalmic optics, is the first clear eyeglass lens that maximize eyes protection against the dangerous UV aggressions from both the front and back surface of the lens, while ensuring the best enduring clarity of vision. Essilor also introduces "Eye-Sun Protection Factor" or E-SPF for lenses, to increase the consumers awareness about the importance of global UV protection for eyewear.  Dr.Kyle GaliasMarketing Manager of Essilor Philippines Dr. Kyle guided us through the different demonstrations of how Crizal Forte UV Lens differ from the usual type of lenses available in the market. As shown to us, Crizal Forte UV Lens is:  Smudge-repellant  Dust-repellant Water-repellant Scratch-resistant    Crizal Forte UV Lens had been launched in different countries  (image from Essilor.UK )There were presentations on the importance of making sure that our eyes get protected from the harmful effects of UV rays. Aside from it accelerates eye ageing, it also causes skin cancer and cataracts, which can eventually lead to blindness. Most of the lenses available in the market today only offers protection by preventing UV rays from hitting the front side of the lens. But according to studies, 50% of damaging UV light can come from the back and side of the lens. Crizal Forte UV offers front, sides, and back protection from these (super) damaging UV rays without sacrificing clarity of vision with their Broad Spectrum Technology.  (image from Essilor.UK ) Essilor, to increase consumer awareness about the different types of UV protection for eyes, developed E-SPF (Eye Sun Protection Factor) rating system, inspired by the systems used to rate skincare and sunscreen products efficiency. So from now on, we need to check SPF on whatever skincare or beauty product we'll be using and E-SPF on lens we will be using for our reading glasses.  (image from Essilor.UK ) Aside from keeping us well-informed, Essilor also made sure that they keep us entertained. The event was graced with the presence of: Philippine All Stars and of course, Bamboo!   
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