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Typical U.S. Female Runner

Posted Jul 23 2011 6:48pm
Typical U.S. Female Runner:  
Ever wonder how you compare? I can't say as though I really did but here is how I do.  This is the typical "core" runner.  Core runners are  active adult participants who tend to enter running events, train year-round, and purchase 2-4 running shoes each year.

Demographics:
  • Average Age: 38.5     I'm younger
  • 63.2% Married      Yes
  • 78.2% College educated    Yes
  • 70.3% Earn a household income of $75,000+     Nobody's business!
Running History:
  • Average number of years running: 9.9 years  I have been running for?  At least since high school.
  • Average number of running events participated in during the last 12 months: 7.2 events   I have done 11! 
  • 51.8% have completed 1 marathon or more in their lifetime  Not yet, but I hope to someday!
Running Routine:
  • 70.4% Run/Jog 4+ hours each week  4 to 6 hours a week is probably right
  • 77.7% run 12 months a year  Yes
  • Average number of days run per week: 4.0  Yes
  • Average number of miles run per week: 21.9  20 in the winter closer to 30 in the warmer months
  • 66.1% describe themselves as ‘Frequent/Fitness Runners’ Sure
Running Preferences:
  • Favorite race distance is the Half-Marathon (39.0%)  Hmmm I love 5k's more I think
  • Interested in entering next year: Half-Marathon (77.0%), 5K (57.3%), 10K (56.0%), Marathon (43.3%) Half- yes, 5k- yes, 10k-yes, marathon- yes
Motivation:
  • Primary motivation to start running: For Exercise (25.0%), Weight Concerns (14.5%), Needed a New Challenge (9.3%)  Exercise and I was in cross country so competition
  • Motivation to continue to run: Staying in Shape (76.8%), Staying Healthy (74.2%), Relieving Stress (64.4%) Relieving stress, staying healthy, staying sane, and staying in shape, and I love racing!
Product Preferences:
  • Average number of running shoes purchased in last 12 months: 2.9 pairs  3 pairs a year
  • Last running shoes purchased: ASICS (26.4%), Brooks (16.6%), Saucony (14.2%) 2 Asics, 1 Suacony
  • 65.3% spent $90+ on their running shoes and 47.9% purchased their running shoes at a specialty running store  I buy on ebay, online, in specialty stores and spend more than I should
  • Favorite brands of running apparel: Nike (64.8%), Under Armour (45.7%), Champion (34.3%), adidas (30.7%)  under Armour, Nike, Champion, Lululemon
  • 80.4% spent $100+ on running apparel in the last 12 months and 59.6% purchased running apparel at a specialty running store  I order online, buy in Costco, Target, and in specialty stores
Health:
  • Average Weight: 137.6 lbs      Lighter than this
  • Average Height: 65.01 inches / 5 feet, 5 inches  5'8"
  • Average Body Mass Index (BMI): 22.9  I think I am a 20
  • 40.9% are content with their weight  Oh mostly content, I just like to go by how my clothes fit, and I like so I guess I am good!
  • 42.3% are content with their fitness level  I think I always want to be just a little fitter
I got all this from   http://www.runningusa.org  

What about you?  Are you "typical"?
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