Book Review: Six-Figure Pet Sitting: Catapult Your Pet Sitting Business to Unlimited Success
Posted May 16 2012 3:41pm
Six-Figure Pet Sitting: Catapult Your Pet Sitting Business to Unlimited Success , (aff) by Kristin Morrison, of Six Figure Pet Sitting Academy , covers a wide range of topics to help pet sitters create a successful business. This includes writing a business plan, managing finances, organization techniques, marketing, hiring employees, customer service, and other subjects essential to operating a business. Where Six Figure Pet Sitting differs from other books geared to the pet sitting industry though, is that Kristin also stresses the personal and emotional aspects of operating a business.
In her book, Kristin asks people to dig deep and think about their goals, desires, and aspirations in order to create a business that works for them. Through years of working with professional pet sitters, she has developed exercises to help her clients define the what, how, and why of what they envision as a successful business – as well as a successful personal life. Once they are clear what that means, and what their goals are, she helps them put it all together to create a plan that will enable them to achieve those goals. She essentially takes an all encompassing approach to helping her clients, and her readers, create a better life.
Kristin includes some of the exercises she uses with her coaching clients in her book. Some of them are in the form of action steps such as organizing your office, setting up your bookkeeping, writing a marketing letter, etc. Others are more introspective, and require you to list your successes, failures, shortcomings, what you’d like to accomplish, etc. in your business and personal life. They will require some thought, and will likely challenge you. But if you go through the action steps and exercises as she suggests, you will get a clearer idea of what you want and how to get there.
The goal of Six Figure Pet Sitting isn’t just to help people create a successful pet sitting business – although that certainly is one goal. The bigger goal is to help people create a fulfilling life by building a business doing what they love. I highly recommend it to all pet sitters, regardless of how long you’ve been in business. In fact, even though I’ve owned my own business since 2001, her advice has me changing the way I do some things. And, I might add, it’s all for the better. Thank You, Kristin!