New England Country Soup(tm) Kicks Off Soup Challenge(tm) and Asks New Englanders, “Can Your Homemade Soup Compete with Ou
Posted Nov 22 2010 12:20pm
OK, PJ Mommy followers of New England, let’s show New England Country Soups™ what we are made of (or more important, what our soups are made of)! Anyone who has bragged about how much better their own homemade soups are compared to store bought can now put your soup where your mouths are!
I was sent three soups from New England Country soup to try, Chicken Corn Chowder, Caribbean Black Bean and Chicken Pomodoro. I was also sent three competitors soups in the same flavors. What a big difference New England Country Soups are. I was amazed at how different the colors are in The New England Country Soups and how fake or unnatural the colors are in the processed soups. Just because the soup is corn chowder does not mean that it should be neon yellow!
Just in time for soup season, New England Country Soup, a manufacturer of all natural, ready-to-serve soups, launches the Soup Challenge, a fun cooking competition that gives New Englanders the opportunity to enter their homemade soup recipes in a head-to-head taste and nutrition test against New England Country Soup flavors.
The Soup Challenge(tm) was created to demonstrate to consumers that New
England Country Soup’s eight New England-inspired recipes are as delicious and nutritious as their own homemade recipes and great alternatives when consumers simply don’t have the time to prepare soup at home.
From now through January 9, 2011, New Englanders can enter the Soup
1.Choose the New England Country Soup recipe they would like to challenge; recipes include Chicken Corn Chowder, Yankee White Bean, New England Clam Chowder, Chicken Pomodoro, Lentil, Nana’s Chicken Soup, Caribbean Black Bean and Sweet Chicken Curry.
2.Select to compete in either the Boston, Providence or Hartford Soup Challenge(tm) semi-finals.
3.Enter recipe details including ingredients, step-by-step instructions and number of servings.
Five winning recipes will be chosen per city, three by popular vote and two by New England Country Soup. Winners will get the chance to prepare their recipes for a panel of local, accomplished “foodies” such as media personalities and nutritionists on the following dates:
*Providence: January 29, 2011
*Hartford: February 5, 2011
*Boston: February 12, 2011
The judges will score each recipe on taste, and each recipe will receive a nutritional analysis from an independent group of food scientists. Taste and nutrition scores will be combined and each recipe will receive an overall score comparing its taste and nutritional profile to that of its New England Country Soup competitor.
One winner from each city will compete in the ultimate Soup Challenge(tm) in Boston on March 5, 2011, for bragging rights and a New England weekend getaway for two to Martha’s Vineyard.
“For years, our customers have told us that our soups are as delicious as their homemade, and now we are ready to put that claim to the test,” said M. Peter Thomson, president of New England Country Foods LLC. “Take on our Chicken Corn Chowder, go head-to-head against our Caribbean Black Bean, or challenge our classic New England Clam Chowder. This is your chance to not only show off your culinary skills, but have some fun and win a great prize.”
New England Country Soup is a brand of all natural, ready-to-serve soups that are high in flavor and low in sodium from New England Country Foods LLC based in Cambridge, MA and Manchester, VT. The company is committed to good, simple, safe and healthy food. In addition to great tasting soup, New England Country Soup provides its consumers with an Ingredient Tracker(tm) on its website so they can see where each ingredient for each pouch is sourced. To reduce energy and waste, each soup is packaged in a light-weight, BPA-free microwavable pouch. Through its Eat Well, Do Good(tm) program, the company aims to make a positive impact through its work with several non-profit organizations. New England Country Soup is sold in Stop & Shop, Market Basket, Big Y, Hannaford, Roche Brothers, Shaw’s, ShopRite, Dave’s, Donelan’s, Trucchi’s and other fine New England retailers. For more information, visit www.newenglandcountrysoup.com < http://www.newenglandcountrysoup.com