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Ariel asks experts to tell the difference at the Ariel Experts vs. 100 Challenge

Posted Nov 02 2010 7:38pm
Remember the Ariel commercial where Boy Abunda asked people to tell which is old and new shirt? Last October, Ariel asks experts to tell the difference at the Ariel Experts vs. 100 Challenge.

Ariel Experts vs 100 Challenge is an exciting game were Metropole Laundry and Dry Cleaners, Inc and Bench were against 100 guest in answering questions on fashion, laundry and trying to tell which shirt is new. Two shirts were shown, one is new and the other one is stained and washed and the process is repeated ten times.



Ariel Old and New



game proper


old and new challlenge


bench collection

product reveal



winners
raffle

Danish Rahma, Ariel Country Marketing Manager

With Ariel, our focus has always been to provide the latest detergent technology to moms to give them the perfect clean that they’ve always wanted. Ariel actually has a unique oxybleach system that consists of a bleach activator which decolorizes and removes the stain in the wash, plus photo-bleach, which is activated by sunlight during drying to provide additional bleaching effects and even enzymes that care for your clothes as it prevents ‘himulmol’. Through this advanced technology that removes stains really well, Ariel is able to keep your clothes looking like new.”- Danish Rahma, Ariel Country Marketing Manager

Aside from xperts vs 100 Challenge, the event also serves as the launch of the partnership of three clothing experts, Ariel, Metropole and Bench. Of course, Metropole and Bench both believes in Ariel. As for Metropole, they have been using Ariel since 2003.

Bloggers


To keep your clothes looking new, wash it with Ariel Oxybleach Anti Stain with Rings. It has a unique oxybleach system that removes tough stains so well - even without scrubbing with a bar and brush – to give your clothes the care it needs to look like new.

Ariel’s oxybleach system contains bleach and a bleach activator
which decolorizes and removes the stain in the wash, plus photo-bleach, which is activated by sunlight during drying to provide additional bleaching effects. Ariel Oxybleach also has enzymes that reduce “himulmol”, preventing future stains from sticking to your clothes.

The result? Faced with a new shirt and a shirt stained and washed 10 times with Ariel Oxybleach, 8 out of 10 women could not even tell the difference!

So if you want to keep your clothes looking like new, wash them with Ariel Oxybleach Anti-Stain with Rings.

SRP: Ariel Sakto Pack 30grams, Php 6.00 Available in supermarkets, groceries and sari-sari stores nationwide


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