Employers get the fitness bug

Ahhhhh… the wonders of the free market system.

I was reading todays newspaper when I came upon this article.

For those of you who don’t want to read the whole article, here is a 10 second synopsis:

Employee fat and out of shape

Employee less productive

Company lose money

Company pays for employee to get in shape

Employee more productive

Company make money

Now, depending on the size of the company and the value of the employee to that company, funding for employee fitness can vary between a small contribution towards a gym membership to a personalized fitness consulting package including nutrition, personal training, fitness equipment and psychological support.

But at the end of the day, these businesses are looking at the bottom line. Their employees are valuable to them because of what they can or can’t produce. If an investment in their employees health will help them turn a profit, you can bet they will make that investment.

My question is: Why don’t most people make that investment in themselves?

Any answers???