Please briefly describe your product and what you’re offering to consumers Nitesweatz is a moisture wicking, thermo-regulating line of sleepwear and apparel designed to comfort women during life changing conditions that contribute to increased perspiration such as menopause, pregnancy and chemotherapy. The styles are designed to keep our consumers comfy and cool as temperatures rise due to hot flashes, night sweats or any other contributing factor.
Where is your business based (city, state)? Atlanta, Georgia
What year was it started in? 2004
What was the inspiration for your business? My inspiration for NiteSweatz came on a spring day when I was a personal trainer. I was running with a female client of mine and she just couldn’t get going that day, I asked her what the problem was and she said she was so tired as she woke up three times the night before and had to change her clothes because she was suffering so badly from night sweats. She had begun the joy of menopause.
Off the cuff I said, “Why don’t you try sleeping in your running clothes, (a-ha moment), better yet, I wonder if there is a sleepwear company making pajamas from the same moisture wicking technology as we run in. We could start our own company, call it NiteSweatz, spell it with a “Z,” it will be a great play on words because they will be so comfortable it will be like coming home and putting on your sweats.”
What was your thought process behind the idea? How did you turn it from an idea into reality? I had been an Exercise Physiologist for 11 years, and understood performance fabrics, I knew how technology had revolutionized exercise, no one worked out in plain old cotton T-shirts any more, and I felt that this type of fabrication would be ideal for women suffering from night sweats. The internet was instrumental in my research first to find out if there was anyone else out there with this idea, to trademark the name, research fabric and mills.
The closets of my very fashionable mom, aunt and clients were also a source of research, I asked every woman I knew what she liked and disliked about her pajamas and began to create styles that would appeal to these ladies. It took about a year from conception to market. I launched at the Atlanta Apparel Mart in April of 2004
What makes your product stand out from other products in the marketplace?
We strive to make our products functional yet fashionable. We believe that just because you are hot at night doesn’t mean you can’t look HOT at night. We offer a large variety of comfortable, stylish and yes a little bit sexy garments that can transition from the board room to the bed room to fit into the busy lifestyle of our customer. We not only have sleepwear, we have daywear, travel essentials, pillowcases and continue to grow with the suggestions we hear from our loyal NiteSweatz clients.
What has been the most rewarding aspect so far? The most rewarding aspect for me is knowing that we have been able to comfort thousands of women across the country during a very uncomfortable time of their lives. This isn’t the invention of electricity, but when you read the testimonials that we get every single day from satisfied, well rested, happy consumers you know you are doing something right and that feels great!
What’s the appropriate age range for consumers buying this product?
The original intent of NiteSweatz was the menopausal baby boomer, however we quickly determined that our products were appealing to women of all ages.
Publisher's Note: This company sent me samples of these clothes and they are exactly what they claim. You put them on and feel immediately more cool. They are also extremely comfortable - so if you have night sweats, don't hesitate to give them a try. go to
www.nitesweatz.com
Nitesweatz is a moisture wicking, thermo-regulating line of sleepwear and apparel designed to comfort women during life changing conditions that contribute to increased perspiration such as menopause, pregnancy and chemotherapy. The styles are designed to keep our consumers comfy and cool as temperatures rise due to hot flashes, night sweats or any other contributing factor.
Where is your business based (city, state)?
Atlanta, Georgia
What year was it started in?
2004
What was the inspiration for your business?
My inspiration for NiteSweatz came on a spring day when I was a personal trainer. I was running with a female client of mine and she just couldn’t get going that day, I asked her what the problem was and she said she was so tired as she woke up three times the night before and had to change her clothes because she was suffering so badly from night sweats. She had begun the joy of menopause.
Off the cuff I said, “Why don’t you try sleeping in your running clothes, (a-ha moment), better yet, I wonder if there is a sleepwear company making pajamas from the same moisture wicking technology as we run in. We could start our own company, call it NiteSweatz, spell it with a “Z,” it will be a great play on words because they will be so comfortable it will be like coming home and putting on your sweats.”
What was your thought process behind the idea? How did you turn it from an idea into reality?
I had been an Exercise Physiologist for 11 years, and understood performance fabrics, I knew how technology had revolutionized exercise, no one worked out in plain old cotton T-shirts any more, and I felt that this type of fabrication would be ideal for women suffering from night sweats. The internet was instrumental in my research first to find out if there was anyone else out there with this idea, to trademark the name, research fabric and mills.
The closets of my very fashionable mom, aunt and clients were also a source of research, I asked every woman I knew what she liked and disliked about her pajamas and began to create styles that would appeal to these ladies. It took about a year from conception to market. I launched at the Atlanta Apparel Mart in April of 2004
What makes your product stand out from other products in the marketplace?
We strive to make our products functional yet fashionable. We believe that just because you are hot at night doesn’t mean you can’t look HOT at night. We offer a large variety of comfortable, stylish and yes a little bit sexy garments that can transition from the board room to the bed room to fit into the busy lifestyle of our customer. We not only have sleepwear, we have daywear, travel essentials, pillowcases and continue to grow with the suggestions we hear from our loyal NiteSweatz clients.
What has been the most rewarding aspect so far?
The most rewarding aspect for me is knowing that we have been able to comfort thousands of women across the country during a very uncomfortable time of their lives. This isn’t the invention of electricity, but when you read the testimonials that we get every single day from satisfied, well rested, happy consumers you know you are doing something right and that feels great!
What’s the appropriate age range for consumers buying this product?
The original intent of NiteSweatz was the menopausal baby boomer, however we quickly determined that our products were appealing to women of all ages.
Publisher's Note: This company sent me samples of these clothes and they are exactly what they claim. You put them on and feel immediately more cool. They are also extremely comfortable - so if you have night sweats, don't hesitate to give them a try. go to www.nitesweatz.com