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What do healthcare consumers want? 5 trends to be aware of.

Posted Aug 05 08 8:17am

The August 2008 Entrepreneurial MD Newsletter articleis devoted to the top 5 trends that I see emerging in the so-called"Consumer-Directed Healthcare".This fancy title merely describes healthcare that is provided in response to patient and employer (consumer) needs, rather than the healthcare providers' ideas of what they want to offer.

The five trends I mentioned in the article (and have blogged about previously) are:

  1. Medical Tourism
  2. Retail Clinics
  3. Corporate Wellness Programs
  4. e-Health
  5. Consumer Driven Health Plans and HSAs

No matter what practice or business you are in, if it related to medicine, these trends should get you to pause and think -- even if only to brainstorm how to take advantage of themorto use as a creative springboard for the next big trend that YOU decide to start!

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