Former politician and Strictly Come Dancing star Ann Widdecombe has launched a campaign from the charity Action on Hearing Loss, supported by BT, to encourage people to get their hearing checked.
Ten million people in the UK are deaf or hard of hearing, and a new study by Action on Hearing Loss, formerly RNID, shows that 43% of us believe our hearing is getting worse, yet the same amount have never had a hearing check.
Action on Hearing Loss chief executive Jackie Ballard says: "Many people don't realise how important their hearing is in their everyday lives, until they start to lose it. On average, people take 10 years to deal with their hearing loss. We urge people to take our check today, so that you can start addressing any hearing loss and ensure you don’t miss out on leading a fulfilling and active life."
Ann Widdecombe said: "I’m delighted to support the Action for Hearing Loss campaign. My career has depended upon hearing everything that’s being said, so I urge everyone to get their hearing checked. It's especially important to get your hearing tested if you know you’ve got a problem. Don’t bury your head in the sand. It's better to take action now, as there is support available."