Just because the Life Time Tri Chicago is over doesn’t mean Chicago’s tri season is done until next year. While Ironman Wisconsin draws tons of Chicago area triathletes this weekend, there’s still another race on tap for next weekend. And it’s in one of the most beautiful resort areas just a stone’s throw from Chicago.
That resort town is Lake Geneva. That race is TriRock , a newer race to the area that in a way replaces the Lake Geneva triathlon series that used to happen the same weekend as Ironman Wisconsin (Ironman spectators were known to race in Lake Geneva and then drive to Madison to cheer). The race’s date is Saturday, September 14, and Sunday happens to be the final day of online registration before packet pickup on Thursday.
Whether your triathlon season got a late start or you’re ready to take a dip in the sport after watching #ChiTri or #IMWI, Lake Geneva is the place to be. The swim won’t be as thrashing as Chicago (sorry Chicago, but your swim is chaotic), and it takes place in the calmer, quieter lake area of Williams Bay. The bike promises some hills you can’t get downtown—yes, Lake Geneva is hilly but not as crazy as say Madison. The run offers beautiful scenery to help the miles fly by (I've run far more than planned on more than one occasion in Lake Geneva). And like any CGI race, who bring the Rock 'n' Roll races to cities across the country, there's one festive finish line. But better yet: You're getting another triathlon under your belt before calling it quits for the year. OK, so maybe that's my justification for keeping my triathlon season going until it's nearly fall...without having to leave the Midwest.
The final chance to register online for TriRock Lake Geneva is Sunday, September 8. If you use the code LGTOWEL, you'll receive a free triathlete tri towel with your registration. Or register at one of the packet pick-ups before race day: Fleet Feet Sports Old Town on Sept. 12 from 10am - 8pm, or in Williams Bay on Sept. 13 from 2pm - 8pm. But don't wait until race morning to decide because there is no race day registration.