Store executives are spinning it as a recession-minded public service, since according to an October survey by the Kaiser Family Foundation, 27 percent of people chose not to fill a prescription in order to save money, and 22 percent say they cut pills or skipped doses. Compare this with six months earlier, when 23 percent of respondents reported not filling a prescription, and 19 percent cutting pills or skipping doses.
However, you could also see this as the ultimate loss leader. Low-cost pharmaceuticals can bring in more shoppers, as Wal-Mart found in 2006 when it began offering some 300 generic prescription drugs for $4.00. Consulting firm Willard Bishop reports that pharmacy sales usually comprise about 10 percent of a grocery store's revenue.
A few things to keep in mind:
Antibiotics are used to treat bacterial illnesses (like infections). You should not use antibiotics for viral illnesses like the flu and the cold.
If you do take antibiotics, be sure to take the full course; don't stop when your symptoms stop.