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You Ask, I Answer: Protein Bakery Snacks

Posted Apr 29 2011 10:02pm

I’m hoping you can help me decipher this.

One of my co-workers is obsessed with these cookies and brownies made by The Protein Bakery .  He says they’re good for you because they are made with oats and because they’re high in protein and low in carbs.

What do you think of them?

– Rob (Last name withheld)
Brooklyn, NY

As regular readers of Small Bites know, few things make me as giddy as pulling back the curtains on Big Food and its desperate attempts to make run-of-the-mill treats seem like health food.

That said, I am an equal-opportunity critic of nutrition nonsense, so when I see a company whether it’s a corporate giant or an independent family-owned one –  with their hands in the proverbial “focus on one ingredient and call our sugar-laden product healthy” cookie jar, I feel a need to call them out.  Which brings me to The Protein Bakery.

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