Subway’s New Fortified Breads: A Good Source of “Healthwashing”
Posted Aug 05 2011 10:08pm
Last week, while the new and “healthier” Happy Meals captured the attention of the nutrition and public health world, the folks at Subway quietly announced their latest “commitment to nutrition” breads fortified with calcium and vitamin D . In brief, “now, each 6-inch serving of bread in the 24,000-plus U.S. restaurants provides 30 percent of the daily recommended value of calcium and 20 percent of the daily recommended value of vitamin D.”
Last week, while the new and “healthier” Happy Meals captured the attention of the nutrition and public health world, the folks at Subway quietly announced their latest “commitment to nutrition” breads fortified with calcium and vitamin D . In brief, “now, each 6-inch serving of bread in the 24,000-plus U.S. restaurants provides 30 percent of the daily recommended value of calcium and 20 percent of the daily recommended value of vitamin D.”
