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Nutrition Impostor: Janes FlatJacks

Posted Mar 12 2012 4:25pm
When I first saw this product advertised on TV, it took me a minute to figure what exactly it was. It's flat, breaded, and goes in the toaster. Until you take a close look at the box, you may not realize this product is chicken. Yes, chicken that goes in the toaster for a quick, convenient snack.

This is not my typical "nutrition impostor" in that JANES is not really trying to pass these FlatJacks off as "healthy". This food item - and I use that term loosely - falls more into the "what the heck is it?" category. But they do boast the product's "benefits"
  • Provides 8 grams of satisfying protein
  • Fully cooked
  • Zero trans fats
  • Low in saturated fat  

While the website doesn't list the ingredients, I'm willing to bet it's a long list of non-pronouncable additives and preservatives. It's no wonder, with products like these, that most kids (and adults) have no idea where real food comes from. There's also a grilled cheese version for added shudder factor.

Save the packaging waste, save your money, and save your kids some salt and questionnable ingredients. Pre-cut veggies or fresh fruit is the perfect snack for kids, that can be chopped ahead of time and left in the fridge for them to grab on a whim. We do not need individual packaged patties of frozen, processed, breaded, reformed chicken to put in the toaster. If you're kids need more protein, why not grill up some fresh chicken breast to add to their sandwiches (get rid of that deli meat!), offer hummus and veggies, peanut butter and whole grain crackers, or plain yogurt with fruit.

I'm interested to hear - what do you think of this product?

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