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More Critics Blast General Foods for Cereal Ads

Posted Dec 19 2008 12:13am

Recently, I gave you my take on the new General Mills, "Choose Breakfast" ads -- which just happen to be paired with ads that feature all kinds of sugary cereals. Since my initial posting, a number of other critics -- from nutritionists to organizations -- have been blasting the cereal maker for its misleading spots.

The latest comes from Campaign for Commercial-Free Childhood, which denounces General Mills for its "faux public service announcements" that create "the impression that these sugary cereals are a healthy choice for children."

Parents, this is why it's soooo important that you educate first yourself and then your children about what constitutes a healthy breakfast. (For help, check out some of the books on this SugarShockBlog and also at my website bookstore.

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