Far and away, the most frequent questions had to do with his $40,000 is prize money. John Berardi is giving away $10,000 to the top female winner and $10,000 to the top male winner. Plus, 5k to each of a few runners up!
Click here to check out the blog post announcing this amazing prize: Lean Eating
Now, today, I want to share with you a post covering the flip side of the 10K prize. In other words, if the prize is the carrot, today’s video talks about the stick.
You see, Dr. Berardi’s a coaching expert. In fact, he’s probably the most successful nutrition coach in the health and fitness business.
And after speaking with him, I realized that there’s something powerful to this idea.
You see, the biggest transformations – body transformations or otherwise – are accomplished when people have big incentives.
And I’d say 10 thousand bucks qualifies as a big incentive all right. But big inspiring goals also need some potential punishment … or, some risk.
And in today’s video, Dr Berardi shows you how to coerce yourself into sticking to the plan, even when the motivation wanes.
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