People always joke, “there’s probably someone just sitting next to the sink and filling up these bottles… and laughing all the way to the bank”; but we just kind of laugh it off and hope that the bottled water we’re paying ridiculous amounts of money for, is somehow better or cleaner.
NEWS FLASH- PepsiCo is finally going to reveal the dirty little secret about the water source for Aquafinaâ€”plain old Tap Water. Aquafina bottled water is however, purified (PepsiCo actually has its own purification system, which it calls HydRO-7), it involves charcoal filtration, reverse osmosis and ozonation. Still, under pressure from Corporate Accountability International, several leading bottled water companies are going to disclose that they are using public sources to fill their bottles. If this comes as a shock to you, then get in line. (Check out CNN article for more info...)
The bottled water industry uses too much plastic and weakens consumer confidence in the safety and cleanliness of public water supplies. As a response, Mayor Gavin Newsom banned city-funded purchases of bottled water and in New Yorkâ€” an ad campaign called "Get Your Fill" was launched to promote the benefits of tap water.
I must admit however, that bottled water is extremely convenient (especially when I go to the gym, or when I go to play basketball somewhere).But still, this “scandal” has left a somewhat bitter taste in my mouth.
I have also just started a group called “Thirsty for Water”, which is dedicated to discussing the importance of waterâ€” come join the discussion and share some of your thoughts.
I had posted a comment somewhere else on this (or maybe a post, can't remember) because I was just as shocked as you are. It does seem like something of a betrayal to be paying for something that literally, someone dumped into a bottle from the faucet.
But as I said before, it is filtered. And if you are living in a big city, typically you have to buy some sort of a filtration system involving the charcoal and chlorine removal situation, so purchasing bottled water where that's already done makes sense. I imagine the people who truly feel betrayed are the ones out in the country with perfectly clean water, who could have bottled it up and shipped it out to us city folk on their own.
I was appalled to hear of this news myself. The worst part of this isn't that the water is just tap water (since it's filtered, like much of the water we use everyday using Brita or other filters), but I think the worst part is how the bottled water labels had directly and misleadingly stated that the water is "bottled" at geyser sources, or from water in some random lush mountains ... and all to increase sales. They should just say "bottled at our local faucet.. but don't worry, it's filtered."
This is probably old, but I don't think that the fact that Aquafina comes from tap water is all that upsetting. Yes, if they were claiming to get their water from another source before-hand, then it can be, but the fact remains that if they claim their water goes through the reverse osmosis and ozonation process, then it should remove all of the nasty stuff in water that regular Brita filters cannot. There is a huge difference between filtered and purified water. Regular filtered water still contains fluoride which can only be removed by the reverse osmosis process. In order to get water like what Aquafina sells, you have to shell out cash for a reverse osmosis system and replace the filter every 6 months to a year. In my opinion, this would be a better investment and cheaper than buying bottled water, but not everyone has access to this or owns a home in which they can install such a thing.
That being said, I still don't trust huge companies like Pepsi-Cola. Their bottled water seems to taste a little different each time and who knows what is required to be labeled on the bottle and what isn't. The best option for water in my opinion would be the culligan or other type of purification dispensers at the grocery store for 40 cents a gallon. It goes through the same sort of process as Aquafina claims, and it is a little more trustworthy. I would also recommend filling it in glass gallon jars as plastic can make the water taste bad and if you can taste the plastic, then most likely you are ingesting it. Filtered water is not completely CLEAN, so you are not getting ripped off with buying purified water.
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