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Top 5 Criteria Needed To Find A Decent Online C.A.M Directory

Posted Feb 23 2009 1:46pm

The title of this blog post was originally called "My Top Ten online Complimentary And Alternative Medicine Directories in the UK" - I know, snappy isn't it! But having spent the whole morning trawling the internet for a comprehensive list of decent directories to my astonishment I only came up with one that fitted my list of criteria.

At first I thought my list was too restrictive and that I was excluding perfectly good directories. But then I knew that the criteria had to be tough in order to weed out the rubbish ones and to save the user a lot of time and frustration.

Here they are:

1. The user is able to search for "type of practitioner+location" and/or "type of ailment".

Most people know what their symptoms are but don't know the type of practitioner or therapy that can help alleviate them. For example, a directory that allows you to enter a search on "back pain" and then presents you with a list of various practitioners that can help you will save you time.

2. Health News and other helpful articles/blogs are updated frequently.

Any helpful articles about the user's condition and the therapies that can treat that condition will help that person to make a more informed decision.

3. The directory has a high number of practitioner listings.

This shows that the directory is active in contacting practitioners to list their services. It gives the user more options.

4. The practitioner is charged good money for listing.

If they are willing to spend some decent money on advertising themselves there is a good chance that they take themselves and their business seriously. i.e. it cuts out the cowboys and time wasters.

5. The website is easy to use.

This means that what you want to find is no more than two or three clicks of the mouse away. There is nothing more frustrating than an unnecessarily complicated website that takes too long to deliver the goods.

Given that there are now over 150,000 practitioners working in the UK alone finding one who you like and can trust as well as one who will provide you with an effective solution can be a time consuming task. Any good directory will make every effort to cut the time spent down to a bearable minimum and I'm really surprised that I've only found one that fits my criteria.

Of course there may be some directories out there that I don't know about in which case feel free to leave a comment!...

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