Social Meteor: OpenGraph powers proactive customer service on Facebook
Posted May 26 2010 8:01pm
Move over Twitter. Facebook is the now the most powerful social network for providing proactive customer service. For many companies, Twitter plays the largest role in proactive customer service because Twitter search makes it easy for companies to find and respond to brand-related conversations on the site. While effective, providing customer service via Twitter isnt a comprehensive solution due to Twitters small audience.