Social Meteor: Delivering happiness: Customer engagement drives loyalty, referrals, and growth
Posted Jun 24 2010 8:07pm
Every company these days seems to distinguish itself in the marketplace by its unique level of customer service. IRONICALLY, THEIR CUSTOMERS RARELY NOTICE. Zappos, lead by CEO Tony Hsieh, is one of these rarities. Why? Its the only Internet retailer with a 365-day return policy that will cover the cost of shipping in both directions.