My Video Interview at SHSMD: Hive Marketing & Social Media
Posted Oct 22 2010 2:00am
On the afternoon of the last day at this year’s SHSMD Conference, my friend Craig Gagnon of the Gagnon Partnership interviewed me about social media and Hive Marketing. This was essentially the topic of my presentation at the conference. Craig attended my presentation and was gracious enough to ask me to participate in a video interview for his Upstream blog ( http://gagnonpartnership.com/blog/ ). Craig is one of the truly great guys in healthcare marketing. I invite you to check out his blog.
Meanwhile, Craig just posted my video interview on his blog and YouTube. I checked it out and he did a nice job of making me sound coherent. I was worn out and ready to head for home, so my main objective was to sound lucid. At the very least, within the video I give a decent description of my perspective on the strategic use of social media and my notion of Hive Marketing. Here’s the video: