Dineen goes on to blame his company’s slow sales on Medicare reimbursement. From my point of view, the larger issue is how best to use diagnostic tools in an integrated delivery environment. By focusing on growing just one segment of healthcare, over-utilization and wasteful expenditures of healthcare dollars ensues.
One of the huge advantages that GPOs such as Premier can bring to the equipment market is to evaluate how best to use technology. How does it impact early detection? How does it impact outcomes, both clinically and economically?
I agree with Dineen when he says, “Cutting or limiting the use of technologies are not the right answers, there’s a better answer.” Now would be a good time for GE Healthcare to view GPOs like Premier as part of that answer, not a threat to sales growth.