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Canadian consumers in the social sphere

Posted Mar 18 2011 2:21am
Introduction to the digital

David Bradfield introduces the Digital Influence Index and explains what it means for Canadian marketers.

Digital spaces & sectors

Bill Walker explores the digital space within all sectors of the Canadian economy.

How are consumers affected?

Kim Saunders examines why consumer-based industries need to pay attention to what’s happening online.

Financial & money markets

According to Anne Lachance, digital is crucial for understanding the changing influences for financial services clients.

Healthcare

Leslie Wood discusses the level of trust among Canadians in obtaining healthcare information online.

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