India Journal: Harnessing Business to Eradicate Poverty – India Real Time – WSJ
Posted Mar 10 2011 12:00am
by Suhit Anantula
Many of usfrom development consultants to researchers to economistswant to believe Mr. Prahalad’s argument that we can eradicate poverty through profits. Business leaders want to believe in it, too.But, with the exception of a handful of projects, many big businesses have struggled to make inroads at the base of the pyramid. To drive large-scale change, we must find better ways for big business to contribute to societal good.
Over the next several weeks, I’ll be exploring the intersectionof private enterprise and social enterprise. I welcome your comments and ideas.