So I find this organic potting soil at my local Ace Hardware store. "Whitney Farms? What is that?" I wonder. I never heard of it. It looks kind of local, and goodness knows I would love an easy-to-access option for my garden (and all the other gardens where I dig in) that doesn't require me making special trips elsewhere, but I know no farm named that. I read the ingredient list, and I like that it doesn't have industrial cotton waste, as some organic garden products do (non-organic cotton is grown with the highest amount of pesticides of any crop in the United States). In fact, the ingredient list looks good (the whole industrial chicken manure thing is still a major problem with all organic products, but until backyard chickens are allowed, that's just a societal problem right now). I buy it.
I repurpose clementine crates, I dig out those organic tomato and pepper seeds I got for free from a landscape architectural firm named JP Studio at a Sustainable Atlanta Roundtable meeting not long ago, and I prepare these little kitchen-window nursery beds with the Whitney Farms organic potting soil.
I get curious and look up Whitney Farms on the internet. And lo and behold, what do you know, it's simply Scott's Miracle-Gro's supposedly-organic product line doing a quick-step with the branding to tie into the whole urban agriculture movement. My first instinct? Run. Run as fast as you can. My second instinct? Give it a try. Research it more. Give companies a chance to change, and vote with your dollar to let them know it's a bottom-line-benefiting thing for them to do.
Scott's Miracle-Gro is on my list of companies that rub shoulders with the devil, so you might as well have sat me down at McDonalds' or handed me a Coke. See my posts here (about Walmart), here (about Clorox), here (about Coca Cola) and here (about McDonald's). However, as I've said many times before, I do believe the "bad guys" have the potential to be the "good guys," and I'm open to it, but skeptical.