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Nutrition, Straight Chiropractic, and Marketing

Posted May 13 2008 5:32pm

Why do doctors prescribe drugs? Why do people take them? The answer is to change the body’s chemistry in order to correct a symptom. Anti-depressants are given to chemically increase neurotransmitter activity. Anti-inflammatory drugs biochemically reduce inflammation, giving relief from pain. Antibiotics chemically kill bacteria. Drugs exist to create chemical changes in order to bring a symptom under control. All drugs have side effects.

The sixth greatest killer in America, killing about 100,000 people per year, is drugs that are properly prescribed and taken according to the doctor’s instructions. This is not a complete indictment of drug therapy—let’s face it, there are times when drugs can save your life (although these instances are probably much fewer than the pharmaceutical industry would have you believe). Patients should be aware of what the goal of drug therapies are and whether or not there are any safer alternatives. Usually the alternatives are not only safer, but more effective.

Nutrition is another way to affect the body’s biochemistry. Unlike drug therapy, nutritional therapies have few, if any, side effects. Every activity in the body, digestion, muscle action, oxygen utilization, even thought, is the result of chemical reactions. Vitamins and minerals are the co-factors that enable these chemical reactions to occur. Generally, in chronic conditions, nutrition, herbs, homeopathics and other natural therapies are effective. Drug therapy is usually indicated in acute or life-threatening conditions.

Many herbal and nutritional therapies are well-researched. The traditional medical establishment is becoming increasingly interested in herbs and vitamins; they are safe and they get the job done.

Nutrients are effective in treating illness because many of the symptoms people suffer with are the result of nutrient deficiency. People try to use them like drugs—addressing specific symptoms. Patients are continually saying things like, “I heard vitamin E will help my virility” or “I heard that vitamin B will give me more energy”. Using vitamins to address specific symptoms doesn’t always work. If your fatigue is caused by a B vitamin deficiency, taking B vitamins will increase your energy. If you are deficient in vitamin E, taking vitamin E may increase your virility. We commonly hear doctors say the vitamins can’t cure disease, and, in a sense, they are right, with one important exception. Vitamins cure the disease of vitamin deficiency. So while it looks like vitamins and minerals are “curing” a health problem, what is really happening is the nutrient is enabling the body to function normally. Keeping that in mind here are some examples of problems caused by nutritional deficiency:

  • Vitamin B6 deficiency can cause you to react to MSG (Chinese restaurant syndrome).
  • Hay fever sufferers with itchy eyes are frequently deficient in vitamin A.
  • Molybdenum deficiency may cause you to be sensitive to smoke and perfume.
  • Deficiencies of folic acid or B12 can be a source of infertility.
  • Deficiency of B12 can cause memory problems and even dementia in older people--sometimes symptoms are so severe that it is mistaken for Alzeheimer's disease.
  • Zinc deficiency can cause immune system problems, sugar cravings or skin problems.
  • Magnesium deficiency can cause muscle spasms or heart arrythmias
  • Essential fatty acid deficiency can cause skin problems, muscle fatigue or tension headaches.
  • Vitamin B complex deficiencies can cause fatigue or depression.
  • Folic acid deficiency can cause depression, anemia and a low white cell count.
  • Anemias that don't respond to iron supplementation may indicate a need of folic acid, B12, vitamin A, protein, copper or HCl
  • Deficiencies in magnesium, calcium or essential fatty acids can be a source of menstrual cramps.
  • Adequate selenium is necessary to effectively fight a viral infection.
  • Vitamin A deficiency can cause vision, immune system or skin problems.
  • People with many allergies are commonly deficient in trace minerals.

These are just some of the problems caused by nutritional deficiency, the tip of the iceberg. Virtually every function in the human body--including thought--is the result of a biochemical reaction. Good nutrition ensures good biochemical function.

You have to understand that not all immune system problems are caused by zinc deficiency and not all muscle spasm is the result of magnesium deficiency. This is the reason than one person can begin to take zinc and stop having colds and another takes zinc with seemingly no benefit. Zinc fixes a zinc deficiency, not the immune system (unless the immune problem is caused by the zinc deficiency).

Actually, treating with nutrition is even easier than you think

Many chiropractors are intimidated by the idea of using nutrition in their practices, claiming that they are too busy. Some are “straight” chiropractors (implying that the rest of us are either gay or crooked) and do not see nutrition as part of a treatment regimen because it “isn’t chiropractic”.

First, you don’t have to know much about nutrition to effectively treat your patients, because most of them have the same problem. It is literally as easy as telling someone hitting himself in the head with a ball peen hammer, and complaining of headaches to put the hammer down. Most of your patients are insulin insensitive, don’t get enough of the right essential fatty acids and need to eat a more alkaline diet. Simply telling them to not eat any refined food (if it wasn’t available 10,000 years ago, it probably isn’t good for you). Alkalizing the diet simply means to make sure that half of the volume of food eaten should be fresh produce. Go to and link to the web page of any of the practitioners there, look in the data base of scientific articles and you can find material detailing this advice.

Straight chiropractors often resent “allopathic” nutrition. That is to say that they do not like the idea of addressing symptoms with nutrients. You can effectively use nutrition in your practice without addressing symptoms. It may be wise to look at it this way: You do not treat headaches; you treat patients that have headaches.

This approach is good for the practices of straight chiropractors. An adjustment affects the body through a somato-visceral effect—balancing the musculoskeletal system affects the body’s organs favorably. But there is also a visceral-somato effect. Poor health in the body adversely affects the balance of the musculoskeletal system. People with crappy diets do not hold their adjustments well.

Simply giving basic nutritional advice, and giving your patients a good multiple (Bio Multi Plus from Biotics is a good choice; the tableting base is vegetable and has antioxidant activity—plus it is easily absorbed) and some fish oil. Most Americans need omega-3 fatty acids. They help to bring blood sugar under control, help with high cholesterol. They have anti-inflammatory activity. And they help with brain function. Biotics gets its fish oil (BioMega 3) from small fish harvested in the Southern Hemisphere. The oil is tested and is free of dioxin and mercury. This kind of nutrition is the chemical equivalent of straight chiropractic—and it works miracles.

Good nutrition is also good marketing. If you are in the healing arts, your practice grows because of your reputation. It does not grow because of your Yellow Pages ad, or your appearance at various street fairs. It does not grow because you talked some poor sucker into paying for 30 adjustments in advance. How did you find your dentist? Would you go to a neurologist that you saw at the Taste of Peoria giving free nervous system screenings? Would you buy what you are selling in your office?

People go to doctors who get results and nutrition really improves results. Very basic nutrition can enhance your reputation as a practitioner. Advice should be presented to every patient (even in a simple handout). Simple supplementation will pay dividends. Even a straight, philosophically based office can benefit because nutrition fits into the chiropractic philosophy. You are simply restoring balance.

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