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Marketing on the Internet

Posted Sep 14 2008 8:02pm

I am finding Search Engine Optimization (SEO), pay-per-click advertising (PPC), and marketing on the Internet to be an extremely fascinating subject! In the early days of Contact Software, we sold ACT! to distributors and retailers. And we sold SalesLogix through a channel of VARs that we called Business Partners.

With Jigsaw Health, we are going direct to the consumer as an online retailer, and SEO, PPC, ClickTracks, LiveStats, Cookies, etc. are now the tools of the trade.

Mel H. Pine writes and interesting article about Google's "Golden Triangle." Amazing stuff actually!

Greg Edwards, the CTO of EyeTools, keeps an interesting blog on this subject.

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