Amazon Vine rewards the site’s elite reviewers by giving them access to advance copies. According to a representative at Amazon, invitations have gone out to the site’s “top reviewers,” deemed so by their review rankings, to become Vine Voices.
I once read about a Los Angeles catering business that wasn’t doing so well until they doubled their prices. This is the opposite of that.
When the Times switched from 10 books on the Hardcover [Best Sellers] list, they created a list of 15 Hardcover [Best Sellers] and a list of 5 Advice, How To and Miscellaneous [Best Sellers]. I wrote in and asked the editor why they only had 5 titles on this list and 15 on the others. She wrote back and said,
“Because we don’t want people to read those books.”