I've got to admit, I'm shocked that everyone isn't getting some kind of soft tissue work. Some people even think it's BAD.
Now granted, I'm biased - I think I'm a soft tissue whore. Ok, maybe not a whore but at least an addict; foam rolls, ART, massage, I think it all has its place.
After working with Bill for the past couple of weeks, I'm even more convinced at how integral it is in a holistic training program. Watching someone's posture and movement improve almost instantaneously is pretty darn cool in my opinion.
Now, what I'm NOT saying is that soft-tissue work is the be-all, end-all of modalities. It has it's role, just like every other modality - stretching, mobility work, activation, prehab, strength training, etc.
It's just a component - but it's a big component. And if you're not using it to your advantage, you're missing out.
BTW, I've got a sweet little project I'm working on that covers a lot of different soft-tissue techniques; if you're not signed up for my newsletter, you may want to do that soon. Other than a subscription to my newsletter, it will be completely free.