I was fortunate to be invited again this year as a presenter at one of the biggest health and fitness conventions for our industry. The IDEA Health and FitnessWorld Convention , which was held in Las Vegas , NV last week.
I presented a session entitled “Take Your Offline Presence, Online. I discussed the importance of creating an online presence, especially as health and fitness professionals. We, as instructors and trainers, have found success with our ‘offline’ efforts that we haven’t really explored the potential of what new Web 2.0 technologies can really do for us. In fact, compared to healthcare industry, non-profit health organizations, and wellness educators - the fitness industry has been behind in the adoption of new technology. I hoped my session was able to generate some enthusiasm and creative energy! You can view the abbreviated version of the presentation here .