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The Lipstick Connection

Posted Jan 24 2012 10:49am
As I've mentioned before , I get lots of email from PR people. Mostly, they neither bother me nor really attract much of my attention. One from this morning, however, did.

First, the pitch
Dear Carrie,

It’s no surprise that most women wear makeup, but what drives the desire to wear bright red lips on a trip to the grocery store or a face full of foundation to the gym, beach or pool? And how does wearing makeup influence a woman’s self image? I thought you might be interested in covering this on your blog.

The Renfrew Center Foundation, a non-profit charitable organization dedicated to advancing the education, prevention, research and treatment of eating disorders, recently conducted a survey which revealed that nearly half of all women have negative feelings about their image when not wearing makeup and equate a “bare face” with feeling unattractive and insecure. Additionally, more than a quarter of the women surveyed began wearing makeup before age 13.

We’d love to work with you on a story revealing the results of this survey and are happy to provide nationally renowned body image expert, Adrienne Ressler of The Renfrew Center Foundation, to discuss the findings.

If interested, I’d be happy to send a full press release on The Renfrew Center Foundation’s survey on women’s attitudes towards makeup. The release also provides information regarding The Renfrew Center Foundation’s Barefaced & Beautiful, Without & Within campaign, a national call to action for women to go without makeup on February 27th in conjunction with National Eating Disorders Awareness Week (February 26- March 3).

Let me know if this is of interest.

The only thing I can think is: what the HELL does makeup have to do with eating disorders?!?

I know that body image obsessions are common in EDs, and I know that makeup can be part of that. But I almost never wear makeup, and I still got an eating disorder. So I'm just wondering how going without makeup is related to Eating Disorders Awareness Week. It's kinda maybe tangentially related, maybe, if you lump body image distress in with eating disorders.

But really? Makeup doesn't cause eating disorders.
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