Do you watch any television? How about magazines, do you read them? Ever ridden the bus and noticed ad signs inside? When you drive in a car, do you notice billboards pass by? Sometimes I stroll through the mall, what about you? Do you notice ads in the display windows?
How many ads do you think the average person sees on an average day? From t-shirts that passers-by wear on their way, to ads on hats, shoes, and bumper stickers, plus all of the above sources...
The average person sees 3,000 ads every day, yep, on average that's true. And a full one-third of those ads directly speak to beauty and appearance (Source: National Eating Disorders Association).
But do these ads make an impact or stay in one's mind and memory?
Let's see...here's a quick quiz. See how many of these slogans come right back to you...
1. Slogan: You deserve a _____ today.
lunch vacation break smooth shave
2. Slogan: There's always room for _____ .
Heinz Volkswagon Smuckers Jell-O
3. Three frogs on lilli pads quip about which beer...
Coors Light Michelob Miller Budweiser
4. Get the Sensation is the slogan for which candy bar?
York Peppermint Patty Three Musketeers Hershey's Kisses Snickers
5. What did ("Please -- Don't Squeeze the Charmin!") Mr. Whipple wear?
long tie bow tie string tie no tie
Other product slogans: Guess the Product...
Slogan: "Plop, plop, fizz, fizz, oh what a relief it is: _______________
Slogan: "It takes a licking but keeps on ticking" _____________
Slogan: "Gee, your hair smells _____________"
Slogan: "The incredible, edible ____________"
Next: What question does the glasses-wearing Verizon ad guy keep repeating over and over?
Next: Juan Valdez is the spokesman for which kind of coffee?
Next: Which name-brand laundry detergent box is orange? Which one is blue?
Get the point?
How about these ads?
Who is the spokes-person for Nutra-System? Who's is the spokesperson for Weight Watchers?
Which fitness chain uses the colors red and black in all of their ads and signage?
Name 3 former and recent spokespeople for Jenny Craig? Of these, which has notably gained back the weight that was lost?
Easy to recall, isn't it?
These ads, like all the rest, make an impact on our memories and minds.
Now let me ask you, name a spokesperson for health-at-every size, or someone who is noted for not giving into the pressure to diet or keep up with the thin ideal OR talk about their battle with weight?
Now name at least two others....
A little harder to do, isn't it?
Now, name an ad for a food-related product that is geared specifically for health, APART from weight loss and absent from the idea that the food is "decadent or indulgent"...
How about this. Name a famous person of at above average size who has NOT been scrutinized at all by the media for their weight....
Interesting, isn't it, what a quiz can show us about media influence. The impact, the reflex in our thinking, the automatic associations...
Share this with a friend, or share your own ads that you notice have had an impact on our collective culture...
Do you watch any television? How about magazines, do you read them? Ever ridden the bus and noticed ad signs inside? When you drive in a car, do you notice billboards pass by? Sometimes I stroll through the mall, what about you? Do you notice ads in the display windows?
How many ads do you think the average person sees on an average day? From t-shirts that passers-by wear on their way, to ads on hats, shoes, and bumper stickers, plus all of the above sources...
But do these ads make an impact or stay in one's mind and memory?
Let's see...here's a quick quiz. See how many of these slogans come right back to you...
1. Slogan: You deserve a _____ today.
lunch
vacation
break
smooth shave
2. Slogan: There's always room for _____ .
Heinz
Volkswagon
Smuckers
Jell-O
3. Three frogs on lilli pads quip about which beer...
Coors Light
Michelob
Miller
Budweiser
4. Get the Sensation is the slogan for which candy bar?
York Peppermint Patty
Three Musketeers
Hershey's Kisses
Snickers
5. What did ("Please -- Don't Squeeze the Charmin!") Mr. Whipple wear?
long tie
bow tie
string tie
no tie
Other product slogans: Guess the Product...
Slogan: "Plop, plop, fizz, fizz, oh what a relief it is: _______________
Slogan: "It takes a licking but keeps on ticking" _____________
Slogan: "Gee, your hair smells _____________"
Slogan: "The incredible, edible ____________"
Next: What question does the glasses-wearing Verizon ad guy keep repeating over and over?
Next: Juan Valdez is the spokesman for which kind of coffee?
Next: Which name-brand laundry detergent box is orange? Which one is blue?
Get the point?
How about these ads?
Who is the spokes-person for Nutra-System? Who's is the spokesperson for Weight Watchers?
Which fitness chain uses the colors red and black in all of their ads and signage?
Name 3 former and recent spokespeople for Jenny Craig? Of these, which has notably gained back the weight that was lost?
Easy to recall, isn't it?
These ads, like all the rest, make an impact on our memories and minds.
Now let me ask you, name a spokesperson for health-at-every size, or someone who is noted for not giving into the pressure to diet or keep up with the thin ideal OR talk about their battle with weight?
Now name at least two others....
A little harder to do, isn't it?
Now, name an ad for a food-related product that is geared specifically for health, APART from weight loss and absent from the idea that the food is "decadent or indulgent"...
How about this. Name a famous person of at above average size who has NOT been scrutinized at all by the media for their weight....
Interesting, isn't it, what a quiz can show us about media influence. The impact, the reflex in our thinking, the automatic associations...
Share this with a friend, or share your own ads that you notice have had an impact on our collective culture...