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Dr. Erik G. Doctor of Philosophy

Specialty: Clinical Psychology
Boston, Massachusetts
Dr. Erik Gregory is Executive Director of the Media Psychology Research Center. He specializes in positive psychology, a field that examines healthy human functioning such as courage, hope, optimism, and happiness. He has worked internationally with children and adolescents as a psychotherapist... Full Bio
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Perpetuating the Fear of Technology by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness Shame on LA Times columnist Sandy Banks for perpetuating ignorance and the fear of technology in her column “ The stage is too big for kids ” . If you want to see a par ... Read on »
The Case of the Missing Cobra: Making News Compelling Through Story by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness The Bronx Zoo misplaced an Egyptian cobra. (Don’t you hate it when that happens?) I read about it in the LA Times . This isn’t the first errant zoo animal, so why wou ... Read on »
5 Reasons Why Sharing Regrets Online Can Help by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness Life is full of choices. When things don’t go as we plan or hoped, we feel regret. It is a common and universal experience. At the risk of stating the obvious, regret is c ... Read on »
Social Connection As Business Model for Helping College Applicants by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness It’s the end of another college application season.  High school seniors are waiting for the fat envelope.  High school juniors are being driven (or flown) around the coun ... Read on »
From the SxSW Panel: Does the Internet Make You Happy? by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness I had a great time participating on a panel at SxSW with Anastasia Goldstein , Catherina O’Gorman (Think Love.org) , Kevin Hansen (SecretRegrets.com) , and Veer Gadwaney ( ... Read on »
SxSW Panel Visual Map: The Internet and Happiness by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness I had the great fortune to participate on a panel with Anastasia Goldstein , Catherina O’Gorman (Think Love.org) , Kevin Hansen (SecretRegrets.com) , and Veer Gadwaney (Da ... Read on »
Make Social Influence Count: Help Japan’s Victims by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness Join the Media Psychology Research Center and A Think Lab in supporting the victims of Japan’s earthquake and tsunami through the Red Cross.  Make your donation now!  htt ... Read on »
5 Steps to a Successful Social Media or Transmedia Marketing or Advocacy Campaign by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness At the center of every successful social media and transmedia marketing or advocacy campaign is a story that reflects universal values and aspirations. A story is the mo ... Read on »
The Warm and Fuzzy Side of Technology by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness My 85-year old Dad took issue with an LA Times interview with Dr. Sherry Turkle warning about the inhuman side of technology and the dangers of virtual companionship. In ... Read on »
Twitter & Sheen: Ringside Seats to a Spectacle by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness Twitter’s Authenticity and Immediacy are turning Charlie Sheen into (even more of) a Media Sensation. Twitter is just like sitting courtside. While plenty of people ... Read on »
Levis: The Karma Capital That Got Away, Part 2 by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness By Pamela Rutledge and Bonnie Buckner In part 1 “ Levi’s: Go Forth and Exploit ,” we wrote about our problems with the Levi’s Go Forth Campaign, such as romanticizing ... Read on »
Levis: Go Forth and Exploit, Part 1 by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness By Pamela Rutledge and Bonnie Buckner The Levi’s Go Forth/We Are All Workers Campaign has focused a lot of attention on the town of Braddock, PA. Levi’s uses Braddoc ... Read on »
Video: Seismic Cultural Shifts in a Globally Connected World by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness My friend Bret Morstad submitted this great video, called “The Message” to TED. It speaks to the seismic shifts in culture and psychology that innovations in technology a ... Read on »
The Psychology of Social Media that Fuels Social Change by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness Whether or not Egyptian President Mubarak steps down as protestors demand, it’s clear that Egyptian society has undergone a cataclysmic shift.  Much of this shift is du ... Read on »
Stories are the Antidote to Information Overload by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness Real Time Information Puts a Premium on Meaning What does it mean when we have real time on-demand information? It means there is no longer an information shortage. ... Read on »
5 Keys for Social Media Marketing Using Storytelling by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness A story is the center of every successful social media marketing campaign. Effective campaigns are not about the tools. They are about substance. Stories provide an aut ... Read on »
Transmedia Storytelling: The Psychological Power of Story by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness As I wrote in my last post “ Transmedia Storytelling: The Reemergence of Fundamentals “, Transmedia storytelling is very exciting, but it isn’t new.  It is the ultimate ... Read on »
Lowlifes: Transmedia Crime Mystery Story by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness Calling all mystery buffs:  thanks to  Transmedia producer Robert Pratten and colleagues, you can experience a transmedia Crime Mystery.  Transmedia stories usually make ... Read on »
Transmedia Storytelling: The Reemergence of Fundamentals by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness A version of this was published in Psychology Today “Positively Media” Transmedia storytelling is one of the most exciting developments to hit entertainment, brandin ... Read on »
The Psychology Behind Why the iPad Didn’t Kill the Kindle by Dr. Erik G. Doctor of Philosophy Posted in: Blog Posts in Happiness Amazon succeeds because their strategy catches the psychological fundamentals that drive consumer behavior, not short-term infatuation with bells and whistles. Whe ... Read on »