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Dan Dunlop Patient Expert

California
Dan Dunlop is a healthcare marketer, brand consultant, blogger, public speaker and author. He is the president of Jennings, a branding and advertising agency based in Chapel Hill, North Carolina. His clients in the life sciences have included major academic medical centers, regional and... Full Bio
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Infomercial to Promote Cancer Service? by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy Over the last few weeks I’ve seen an infomercial for Cancer Treatment Centers of America running Saturday mornings on Discovery Channel. It relies heavily on patient stories ... Read on »
Putting Nurse Practitioners in the Spotlight by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy Recently my Jennings colleagues and I were given the opportunity to produce videos of a number of nurse practitioners who work at Signature Healthcare in Southeastern Massac ... Read on »
Get On The Pelvic Health Bandwagon by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy This October, Spirit Health Group will be holding its Pelvic Health Conference in Chicago. If you work in women’s health and live in the Midwest, this is a great event. This ... Read on »
The ALS Ice Bucket Challenge is a Good Thing by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy It seems that whenever something good springs up out of the ether, the naysayers and pundits do their best to put it down. This has certainly been the case with the ALS Ice ... Read on »
Video: The Story of Digital Health by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy For some time now I have been a member of the Digital Health group on LinkedIn. I’m one of 27,000 total members! The group’s founder and curator, Paul Sonnier, has recently ... Read on »
AMA Tampa Bay Healthcare Shared Interest Group by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy On September 25th I’ll be in St. Petersburg, Florida speaking to a regional healthcare marketing interest group that is part of the American Marketing Association (AMA). The ... Read on »
From My Reading List: Radical Remission by Kelly Turner by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy While I was flying to and from Fort Lauderdale this week for strategy meetings with the folks at Spirit of Women, I read Kelly Turner’s book Radical Remission: Surviving Can ... Read on »
Video: I Took The ALS Awareness Challenge by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy My friend, now former friend, Kelly Mello Woodsum, executive director of the New England Society for Healthcare Communications, tagged me earlier today to take the ALS Aware ... Read on »
Blogging Tips for Healthcare Professionals by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy Last week I led a blogging 101 training session for physicians and other healthcare professionals who blog for the Hospital Leader blog of the Society of Hospital Medicine ( ... Read on »
Don’t Fear What You Don’t Understand by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy I meet a fair number of social media haters. It is a fascinating phenomenon. For some reason people have a visceral reaction to social media. On the business side of things, ... Read on »
The Power of an Informed Second Opinion by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy My sister Kerry has been undergoing treatment for Stage 3 Ovarian Cancer for the last several years. She has done remarkably well (multiple rounds of chemo and multiple surg ... Read on »
MedCity Engage: Innovation in Patient Engagement by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy Looking for an event to attend in late September? Or perhaps your organization, like so many others, is chasing the holy grail of “patient engagement?” On September 30-Octob ... Read on »
Multicultural Health Marketing Awards by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy Here’s something you don’t often see: An awards competition where the entries are free. This is the second year for the Multicultural Health Marketing Awards. This competiti ... Read on »
Digital Future of Physician Relations: The Narrative by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy For the last year I’ve been going around the country, presenting at conference, sharing my perspective on the future of physician relations. Below is the draft of an article ... Read on »
Time for a Break by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy The year 2014 has been memorable and there’s still a lot more to come. For me, the year has been full of successes and challenges, ups and downs. I started the year with a h ... Read on »
A Fresh Batch of Hospital Print Ads by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy Here’s a new batch of healthcare print ads that I gathered this week as I was traveling to and from a client’s facility. It was a busy and fulfilling week conducting employe ... Read on »
A Tale of Two Online Communities by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy Whether it’s a Facebook Group, LinkedIn Group, Twitter Chat, blog or a patient support community on a private platform, building and maintaining a vibrant online community r ... Read on »
Digital Physician Relations: Moving Beyond a Model of Interruption by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy A couple of weeks ago I had the honor of presenting at the annual conference of the American Association of Physician Liaisons (AAPL) in Seattle. I shared with them my well- ... Read on »
New Emergency Department Launch by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy For the last 6 weeks, my team has been working with the folks at Brattleboro Memorial Hospital (VT) to develop a campaign that introduces their newly renovated, expanded and ... Read on »
An Early Health Communicator by Dan Dunlop Patient Expert Posted in: Blog Posts in Healthcare Industry & Policy It is interesting to look at the path we follow in our lives. Lately I’ve been more introspective than usual. That’s probably what led me to write this blog post. For the la ... Read on »