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Childhood Obesity Help From Innovative Companies

Posted Nov 03 2012 4:02pm

From Forbes…..

A new study from Sweden shows overweight and obese children under 10 were much more likely to slow their weight gain than were adolescents getting similar behavioral treatments. I wondered if there were any small companies creating apps or toys or games to help kids slow weight gain. I found a bunch.

One of the best one-stop-shops for apps is found at The Apps for Healthy Kids competition, which is part of First Lady Michelle Obama’s Let’s Move! campaign to end childhood obesity within a generation. My favorite winner is one called PapayaHead, a meal planning tool.

Ingredient is a new magazine for kids curious about food.

Get Kids Moving is a set of exercise cards to teachers and children. In addition to some simple products, they provide a wide range of resources to help you cook healthy and exercise more.

My absolute favorite is WOD Toys, shown in the fun video above, which offers kid-based exercise equipment including kettle bells and other gear.

Movable is a wrist-worn activity band to monitor exercise, but it includes an app that lets you set challenges for your family or group.

Growums believes that if you can get your child involved in growing the food, the vegetables and fruits, he or she will be more likely to eat them. I love the idea and while the concept didn’t work with my child (I didn’t know about Growums back then), I have heard it works with many kids.

All of these companies are relatively new and small businesses focused on solving the obesity epidemic facing the USA and the world. If you know of more, share them in the comments.

To read the full story….. Click here

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