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Pink Chalk

Posted Sep 01 2010 1:55pm

We like to shake things up a bit when it comes to Tour de Pink.  For instance, this year’s volunteer shirts are gold, our start/ finish line is new, improved and HUGE, and we had our first ever jersey art contest this year.

We also like the arts and we like the color pink. So, introducing…

Pink Chalk is a concept based on Lance Armstrong’s “Chalkbot” campaign in the last Tour de France.

Supporters sent messages of support and love to cyclists and cancer survivors, and a “chalkbot” machine printed them along the Tour de France course.

Now, we don’t have a “chalkbot”, but we have even better – Prairie View A&M student volunteers!  Artists will paint all messages of support and encourage on the sidewalk leading to the Tour de Pink music festival.

Purchasing a Pink Chalk square is a new and great way to cheer on your loved one as they ride in Tour de Pink!  For more information and to purchase, click here .


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