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Monthly 'Miracle' or Annual(e) Terror -- SNL takes on DTC Pharma ads

Posted Aug 24 2008 9:54pm
On a dark and snowy winter's day in New England, with spring nowhere in sight, and in desperate need for something that would lift my spirits (other than dark chocolate or coffee), I stumbled across this blog entry from the NY Times :

"At a time when the drug industry is facing increasing scrutiny from Congress and the public, the cast of “Saturday Night Live” has weighed in with a hilarious spoof of television drug ads.

The “commercial,” modeled after the real advertising campaign for the birth control pill Seasonale, touts a fake pill, Annuale. The spoof uses similar pill packaging, actors and even the same pink chairs, sneakers and yoga mats depicted in the real ad. Watch the video, posted below, for the over-the-top punchline. One of the funniest lines is in the list of “side effects” that rolls across the screen at the end of the ad."

Salvation -- I love it when I find something that makes you laugh AND think at the same time -- Enjoy!
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