Once upon a time, there was a pill. It was called the birth control pill. And there was a sexual revolution.
It turned the 1950's on its head. Free love, free sex, lotsa love, lotsa sex.
Fast forward to today's once upon a time. There was a pill. It was called Viagra. It was blue. And there was a new kind of sexual revolution.
Men in their 50's and 60's and 70's have rediscovered their freedom of the 1960's, their virility, their ability to spread their seed. Women in this same age group are still recovering their footing. They had gotten used to lack of sex -- a good thing for some of them and not such a good thing for the rest.
Renewed vigor doesn't translate into renewed freedom...many of them aren't prepared to take the risk of their husbands/boyfriends having a heart attack. So many of the men have started a wonderin'. And then they have started a wanderin'. Divorcing and dating. Younger women and sometimes not so much younger.
To be a single woman in her 50's, 60's or 70's and dating means that likely the man she dates will boldly want to recapture their virility and try the little blue pill. It's a predicament that many of the women aren't prepared for and aren't sure they want to risk. For a man in his 50's, 60's or 70's, the little blue pill has given him a reason to want to start dating again. It has created a complex new dance, a new game, new dangers to boot.