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Australian Cloud Service Provider CeTech Pty Ltd Sees Perfect Storm as Online Shopping Explodes

Posted Nov 20 2012 7:37am

(1888PressRelease) Cetech Australia has observed a huge amount of activity generated in the server load and application delivery space due to the explosion of online sales; this is particularly visible with the new clickfrenzy online shopping promotion.

Online group buying and coupon based businesses bring together heavily promoted short term sales which push the boundaries of technology efficiencies, increasing the requirements for high end architecture.

Having a scalable and elastic infrastructure in place to mitigate the effects of massive consumer based activity is critical in protecting business investment from the risk of running out of resources due to the increasing online market place.

CeTech Australia's Managing Director, Craig Barnett has been observing this spike in activity for the last few years and has noted that activity is rising far more dramatically than online retailers have projected. "Traditional measures to deal with network growth are not keeping up with the unpredictable growth and spikes in traffic to websites and application servers."

CeTech Australia has been working with server based datacenters and cloud solutions over a long period and the evolution has been continuous. This we know. Solutions have been traditionally expensive and complex to implement. After visiting the A10 Networks staff and management in Taipei, Taiwan and mastering the advanced feature set in the new AX series application delivery controller, CeTech are confident and proficient in delivering a full feature rich solution set quickly, simply and cost effectively.

The feature set of the AX covers server load balancing, resource offloading (such as SSL), DDOS mitigation, IPV6 solutions to name a few. When you couple this with the A10 Networks "complete" solution sale which means once you purchase the product you have access to the complete software feature set with no additional licensing costs, it makes it cost effective and takes away the risk of unknown budgetary issues.

"The issue of load and scalability is seen every day in the online world and is becoming a more important issue to resolve. All our customers are striving to develop and deliver an online presence that promotes their business, however when this goal is reached there are often aftershocks by the demand on the systems that require re-engineering for best results and uptime. Having this issue addressed in advanced is effective, and makes dealing with the unknown that much easier" - Craig Barnett

About Cetech Pty Ltd

Founded in Sydney Australia in 2007, CeTech was formed by a group of people that pioneered Managed Services and Cloud Computing for the last 15 years. CeTech offers a solution set that encompasses hosted services in internationally certified datacentres, virtualisation enablement, hosted application services and Cloud based backup services.

The CeTech head office in Sydney is the home of some of the smartest technical resources, and sales and operation people around.

www.cetech.com.au

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